Make: what it does, pricing and alternatives
A visual no-code/low-code automation platform for connecting apps, data and processes. It lets you build automated scenarios and add AI and agents directly into workflows.
What it is useful for
automate repetitive tasks; sync data; connect tools; automate marketing, sales, operations, support, finance and HR; build AI workflows; integrate APIs; orchestrate agents
Who it suits
self-employed professionals and advanced creators, SMEs, marketing, sales and operations teams, agencies, automation consultants, technical teams and larger organisations
Main features
Core capabilities: automate repetitive tasks; sync data; connect tools; automate marketing, sales, operations, support, finance and HR; build AI workflows; integrate APIs; orchestrate agents.
Artificial intelligence
AI features are included; scope and limits depend on the product and plan described by the provider.
Pricing, free plan and trial
Free $0; Core $12/month; Pro $21/month; Teams $38/month; Enterprise custom pricing. The website indicates savings of 15% or more with annual billing. Price scales with credits. Free plan: A free plan is available. Limits and included features depend on the provider’s current plan conditions. Trial: No standard time-limited trial is confirmed; check whether a free plan or demo is available.
Strengths
huge integration ecosystem; visual builder; complex automation without heavy coding; free plan; API and custom apps; built-in AI and agents; scales from individual users to enterprise teams
Things to consider
the credit system can make costs harder to estimate; complex workflows have a learning curve; Free is limited to 1,000 credits and 15-minute scheduling; advanced features depend on the plan
Integrations and environment
Integrations: 000+ apps verified. examples: OpenAI, HubSpot, Salesforce, Slack, Canva, Google, Microsoft, Shopifand, WooCommerce, Stripe, Telegram, Pipedrive, Zendesk, etc. Platform: Confirmed web/cloud service; API available on paid plans. Native desktop/mobile apps: NOT CONFIRMED in this review. Languages: Spanish support is not fully confirmed in the current review.
What makes it different
powerful visual automation with 3,000+ apps, low-code flexibility, AI and agents while keeping the workflow logic and execution highly visible
How to decide if it fits
Make may fit if its core functions match the work you need to solve and its limitations do not block your process. Before deciding, test it with a real business case and review integrations, data export and scaling cost. BUSCO! does not rank this profile by commission; the goal is to compare fit.
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Related guides
Frequently asked questions
What is Make useful for?
automate repetitive tasks; sync data; connect tools; automate marketing, sales, operations, support, finance and HR; build AI workflows; integrate APIs; orchestrate agents
Does Make have a free plan or trial?
Free plan: A free plan is available. Limits and included features depend on the provider’s current plan conditions. Trial: No standard time-limited trial is confirmed; check whether a free plan or demo is available.
What are the main strengths of Make?
huge integration ecosystem; visual builder; complex automation without heavy coding; free plan; API and custom apps; built-in AI and agents; scales from individual users to enterprise teams
What should I consider before choosing Make?
the credit system can make costs harder to estimate; complex workflows have a learning curve; Free is limited to 1,000 credits and 15-minute scheduling; advanced features depend on the plan
Plans, prices and terms can change. Always verify current information with the provider before buying.
